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More Profits in Your Website Hosting Business
If you run a website hosting business, you already know the challenges in the business. Thousands of competitors are just a click away, ready to undercut your price. Potential customers see hosting as a commoditiy and shop by price. Several directories like Hostreview, Acehosts and Hostindex make it easy to comparison shop. How can you get more profits from your business under these conditions? FIRST, GET THE CUSTOMER Calculate the lifetime value of your customer. For example, let's say the average customer stays with you for 15 months and pays 16.95 a month. That means their lifetime value to your company is $254.25. So every customer you acquire makes your business (on average) $254.25. If a visitor comes to your website, then leaves to comparison shop, you have more than likely lost that sale. Have you invested in sales copy that compels your visitors to buy from you? Does your website help him to see that you are the best choice for his situation? Showcase your credibility, guarantee services and offer incentives to try your service. Make it easy to buy from you. NEXT, KEEP THE CUSTOMER Because each customer is hard-won and the value of the customer is so high, you'll want to make sure you have the support services that keep your customers happy. Once a customer leaves you for another website host, he's gone forever. You probably already make customer service a priority, with email answered in a timely fashion and well-trained technical support. Go the extra mile. Don't wait for customers to contact you. Ask your customer how you're doing. THEN, SELL MORE TO THE CUSTOMER The customer has already bought from you. There is familiarity and trust. You can easily offer complimentary items to your current customer list. The major concern of your customer is how to succeed online. It's easy to offer online marketing tools, ebooks and additional services. It can be as simple as joining an affiliate program for an item your customer may need, then making him aware of the item. Focus on these 3 areas, getting the customer, keeping the customer and selling more to him. You'll enjoy higher profits in your website hosting business. About The Author Resource: Raynay Valles is a Marketing Specialist and author of Profitable Website Hosting. Find out how to get the report at http://www.jawdrop.com/ebooks/webhosting.html or email rvalles@jawdrop.com
MORE RESOURCES:  Yahoo! News Search Results for URL Yahoo! News Search Results for URL • Happy New Year! Now Get a Divorce (Seattlest) The above "dramatization" shows just how local attorney J. Michael Gallagher can help you get 2009 off to a good start: by dissolving your loveless marriage. We were so entranced by this low-tech, low-class advertisement (h/t Videogum ) that we just *had* to visit this sleazebag's website with the wonderful url DontBeAWeekendParent.com (pop-up alert). There we found out that ... • Open Office Documents from Gmail Without Google Docs [Gmail Tip] (Lifehacker) A simple URL edit can open attached Office docs from Gmail in a sleek viewer, rather than the sometimes funky HTML option. The Google Operating System blog points out that Google's... • Kakuteru: A Blogging and Lifestreaming Mashup (+Invites) (ReadWriteWeb) What do you get when you combine blogging and lifestreaming? You get Kakuteru , a semantic blogging mashup with funny name. The service imports your activity streams from FriendFeed and combines them with longer articles you write yourself. After you set up your Kakuteru site, its URL can then be hidden behind a domain name of your choosing so it appears as if it's your own blog. ... • Kankuteru: A Blogging and Lifestreaming Mashup (+Invites) (ReadWriteWeb) What do you get when you combine blogging and lifestreaming? You get Kankuteru , a semantic blogging mashup with funny name. The service imports your activity streams from FriendFeed and combines them with longer articles you write yourself. After you set up your Kakuteru site, its URL can then be hidden behind a domain name of your choosing so it appears as if it's your own blog. ... • Minoru 3D Webcam ships this week, still looks freaky (Engadget) digg_url = 'http://digg.com/gadgets/Minoru_3D_Webcam_ships_this_week_still_looks_freaky'; In case you haven't noticed, 3D is the topic of this year's CES. And we're not talking about 3D HDTVs exclusively -- we're talking about 3D figurines that double as webcams. To be quite honest, the USB 2.0 Minoru 3D Webcam is ripe for a Billy Mays plug, but considering that he's charging ... • The Ridgefield Symphony (Fairfield County Weekly) Normal 0 MicrosoftInternetExplorer4 st1\:*{behavior:url(#ieooui) } /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-parent:"";... • Hype Machine Zeitgeist: Listen in Full to the 50 Most Blogged Albums of 2008,... Music mashup site shows how User Experience is done. digg_url = 'http://digg.com/music/Hype_Machine_Listen_in_Full_to_the_50_Most_Blogged_Albums';digg_bgcolor = '#ffffff';digg_skin = 'normal'; MP3 blog aggregator Hype Machine launched a new microsite today called the Music Blog Zeitgeist . There you can listen, for free, to entire albums from the most blogged-about musicians of ... • Atlanta Councilmen: Down With Sagging Pants (Georgia Public Broadcasting News) Normal 0 false false false MicrosoftInternetExplorer4 st1\:*{behavior:url(#ieooui) } /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; ... • Twitter Hack: How It Happened and What's Being Done (PC World via Yahoo! News) Twitter is tackling a series of security issues, starting with a hack that hit some well-known celebrity accounts. Someone broke into Twitter accounts belonging to President-elect Barack Obama, CNN anchor Rick Sanchez, and Britney Spears over the weekend. At the same time, a phishing scam is trying to trick regular users into handing over their passwords and compromising their profiles. • 10 Free Music Based Games for the iPhone & iPod Touch (Mashable) digg_url = 'http://mashable.com/2009/01/05/free-iphone-music-games/'; digg_title = '10 Free Music Based Games for the iPhone & iPod Touch'; digg_bodytext = 'Music-based games like Guitar Hero and Rock Band have become wildly popular, so it only makes sense that similar games are being created for the iPhone and iPod Touch. Both devices have a plethora of gaming apps, but only a ... |
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