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Selecting a web hosting company is like sending one of your children off to college. You may have complete confidence in your son or daughter's abilities but unless they are placed in the proper environment they will not have the opportunity to thrive. Likewise, no matter how sophisticated or impressive the website you have designed may be, if you do not place the site where it can perform optimally you will likely be disappointed in the results. Selecting web hosting is not simply finding a place where your website can reside. It is finding the company that offers the resources that will allow your website to operate effectively and to grow as the business or public demands. This means that you must be able to store and transfer enough data so that your site functions smoothly but also remains affordable. Free web hosting services normally require that you allow ads to be placed on your site. These generate revenue for the hosting company by enabling them to display ads to visitors to your website. Only you can determine if the ads are appropriate for visitors to your site. In addition you will have to decide if the amount of storage and the available bandwidth will be sufficient for the type of website that you want to display. A free service may be completely appropriate for a personal website that is periodically modified. But trying to operate a site with significant traffic or a commercial focus may be "penny wise and pound foolish." All commercial web hosting companies are not created equal. Of course, cost is an issue but reliability and service will likely be major factors in the decision making process. You should expect your host to be up and functioning 100% of the time but you will likely only see guarantees of 99-99.5% uptime. Less than this is unacceptable. If you will personally be managing much of the activity for your site, make sure that you are comfortable with the Control Panel. Some hosts present Control Panels that are cumbersome and complicated. You want to easily navigate through routine functions. You will also want to make sure that the hosting company has functionality that you may not be using now but will likely use in the future. These would include PHP, MySQL, SSI, .htaccess, SSL, etc. Examine the offers for email and autoresponders also. Many web hosting services offer very low rates if you commit to a year or more of hosting. While this may turn out to be an excellent value in the long term, it may be advisable to pay each month until you are confident in the service and, quite importantly, the quality of the technical support that they provide. Getting accurate responses to questions quickly will make your life as a webmaster less stressful. ©Copyright 2004 Online Enterprises About the author: Terry McDermott is an Internet marketing professional managing a portfolio of websites. He has had adventures with a variety of web hosts and now operates his own hosting website at http://www.alphawebhosting.com. He can be reached at info@alphawebhosting.com
MORE RESOURCES:  Yahoo! News Search Results for URL Yahoo! News Search Results for URL • AdWords URL Longer Than 35 Characters Need Exception (Search Engine Roundtable) We discussed the Google AdWords policy on a max URL character space of 35 in the past. They recently started enforcing this rule back in June of this year. A new Google Groups thread has an issue where on advertiser needs to have a display URL that is longer than 35 characters. So what can he/she do? AdWordsPro Sarah says that you can submit an exception. In short, make your display ... • YouTube videos go HD with a simple hack (CNET) Want to host high-definition videos on YouTube? No problem. Just get your copy-and-paste skills ready because all it requires is changing the video's URL! • High-definition videos sneaking onto YouTube (Ars Technica) YouTube is experimenting with high-definition videos on its site, and you can access the capability using a handy URL trick. If YouTube manages to score enough movie and TV content from its owners, then it might eventually give Hulu some competition. Read More... • The Sound of Personal Branding (Fast Company Magazine) Some websites need to be arrested for audial assault. You know the ones I mean. No sooner do you click on a URL but the site blasts out some atrocious music that has absolutely nothing to do with the brand. If marketer and music extraordinaire ... • Sorry: The requested page could not be found (Kerrville Daily Times) You may have received this message in error. Please try loading the page you were trying to access again. If you got here by typing a URL, or web address, please make sure the spelling, capitalization, and punctuation are correct. • Why Firefox Rocks: Great Firefox Tricks, Part IV (LinuxPlanet) Today I have a useful tip that used to be enabled only on Linux, but now is available for everyone. Have you ever had somebody send you a URL to a web site, only it's so long that the mail system has broken it into several lines? • Mobispine making Telia MMS app for iPhone? (MacNN) The identity of TeliaSonera's MMS application for the iPhone may have already been revealed, an announcement hints. Mobispine has announced the creation of what it calls the "world's first true MMS for the iPhone;" critically, the software relies on the actual MMS protocol instead of a substitute, such as a text message with an embedded URL. The company is also based in Sweden like Telia, and ... • Site of the Day (AskMen) Don't be fooled by the URL, this isn't just a blog for rail-thin fashionites. • CORRECTING and REPLACING China Energy Recovery Board Member, Roger Ballentine... SHANGHAI, China----URL in second graph, second sentence of release should read: www.eenews.net/tv/ • Giz Explains: Every Video Format You Need to Know [Giz Explains] (Gizmodo) digg_skin = 'compact'; digg_bgcolor = '#f1f8fa'; digg_url = 'http://digg.com/tech_news/Giz_Explains_Every_Video_Format_You_Need_to_Know'; Once upon time, video codecs and formats were really only... |
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